Advertising, Brand Ambassadors, And Celebrities Emerge As the ABC Of Solar Marketing Updated On Wed, Oct 11th, 2023 by Saurenergy Read more
Advertising, Brand Ambassadors, And Celebrities Emerge As the ABC Of Solar Marketing Updated On Wed, Oct 11th, 2023 by Saurenergy Advertising, Brand Ambassadors, And Celebrities Emerge As the ABC Of Solar Marketing As India’s domestic solar manufacturing ramps up from an estimated 38 GW currently to over 100 GW by 2026, firms have realised the limits of doing business as usual. Counting on large government-backed projects, with exports as the icing on the cake when […] Read more
The Unicorn In Solar Market : Zetwerk’s Story Updated On Thu, Aug 31st, 2023 by Saurenergy Ever since the solar sector was brought into focus sharply in 2014, in the form of an ambitious capacity addition plan by the central government, the sector has been abuzz. Yes, there have been the predictable, and some unpredictable roadblocks too, be it the covid pandemic, or the price volatility that followed it. But there […] Read more
Evervolt Scheme For GoodWe Customers Marks A Solar Marketing Shift In India Updated On Tue, Nov 1st, 2022 by Saurenergy It’s not really a consumer market in India till you see major schemes targeting consumers to buy. India’s rooftop solar segment has long been in the shadows, behind the large utility solar announcements, even as it quietly built momentum on the back of its initial adopters across segments. Now, it seems a decisive shift is […] Read more
Sungrow Surpasses 14-GW Shipments in Indian Solar Market Updated On Fri, Sep 30th, 2022 by Saurenergy Leading global inverter and energy storage system supplier for RE, Sungrow Power Supply, has said that it has surpassed 14 GW inverter shipments in the Indian market. Sungrow said that it took less than one year to reach 14-GW as the 10-GW record was achieved in November, 2021. The 4 GW sales since then are […] Read more
NPO GOGLA Invites Bids For Solar Market Consultants For Study On Solar Lanterns & SHS Updated On Mon, Aug 22nd, 2022 by Saurenergy The Global Off-Grid Lighting Association (GOGLA) has issued a call for proposals for a solar market expert to do market research on solar household systems and lanterns in India. The consultants will have to conduct a short analysis of Bangladesh’s and Nepal’s distributed renewable energy markets. Offers must be submitted before September 9, 2022. The […] Read more
Shocking To See How The Small-Scale, Decentralized Rooftop Solar Market Was Ignored Updated On Tue, Aug 2nd, 2022 by Saurenergy Pyse is a web-based investment platform that allows retail investors to invest their savings in sustainable projects that create social and environmental impact. The company is helmed by two young entrepreneurs Kaustubh Padakannaya and Vinay Mantha, who are using their tech background to solve climate change. Kaustubh Padakannaya is an impact-focused entrepreneur that works at […] Read more
Deferment of ALMM Policy: A much awaited but temporary relief to the solar market Updated On Mon, Apr 11th, 2022 by Saurenergy India had ambitioned to achieve 100 GW of solar installation by 2022. However, as per MNRE, we had achieved only 51 GW of solar by Feb 2022. While we haven’t met the goal, there has been meaningful and significant growth in the overall solar industry. Also, the Government has set a steeper target of 280 […] Read more