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Advertising, Brand Ambassadors, And Celebrities Emerge As the ABC Of Solar Marketing

Advertising, Brand Ambassadors, And Celebrities Emerge As the ABC Of Solar Marketing As India’s domestic solar manufacturing ramps up from an estimated 38 GW currently to over 100 GW by 2026, firms have realised the limits of doing business as usual. Counting on large government-backed projects, with exports as the icing on the cake when […]

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Credit Fair Joins Hands with Amplus to Finance Rooftop Solutions

Credit Fair, a consumer lending fintech startup, has joined forces with Amplus Solar, a clean energy solutions provider. This collaboration offers collateral-free affordable financing to individuals, housing societies and trust associations looking to set up solar rooftops. The maximum loan an individual and MSME can avail of is up to Rs 200 lakh. Credit Fair […]

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Solar Startup Zunroof Struggles To Deliver On Promise

There were plenty of rooftop solar companies raising capital during the 2016-19 period. However, the fund inflow in such startups slowed down gradually and only a handful of them are in serious business. In fact, recent funding rounds for firms like Solar Square have been built around funding their customers.  One early pre-2020 startup is […]

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Sunsure Energy Establishes Three Solar Power Plants for Dalmia Bharat Cement

Independent Power Producer Sunsure Energy has set up three solar power projects for cement manufacturer Dalmia Bharat Cement to help power up the cement major’s operations. The solar power projects are for a cumulative capacity of 23.74 MW. The said projects entail a 17.5 MW capacity solar power project in Cuttack, Odisha. The project will […]

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Amplus’s Ritu Lal Moves To Amrop India As Client Partner

Ritu Lal has joined Amrop India as Client Partner, Infrastructure & Energy Practice at Amprop India, a leadership advisory firm. Before she stepped into her new role, Ritu Lal was Senior Vice President & Head of Institutional Relations at Amplus Solar. Her professional experience that exceeds 25 years also entails working across various industries including […]

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JK Cement to Offtake Green Energy from CleanMax’s Wind & Solar Farm

JK Cement and CleanMax Enviro Energy Solutions have entered into a power purchase agreement (PPA) for 6.42 MW wind – solar generation capacity in the state of Karnataka. CleanMax delves into C&I renewable energy. As per the PPA, green energy will be provided from CleanMax’s wind-solar farm in Jagalur, Karnataka to JK Cement’s Muddapur factory. The […]

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Boost to SMEs, Easy Imports, Cheaper Financing: Solar Expectations from Budget ’23

Budget 2022 made major announcements. Primary among them was the earmarking of Rs 19,500 crore for production linked incentives towards the manufacturing of high efficiency solar photo voltaic modules. While this has been a source of hope for the industry, a major mood dampener has been the imposition of duties on solar cells and modules. […]

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