Solex Onboards Amit Thussu as Head of Marketing Updated On Wed, Oct 25th, 2023 by Saurenergy Gujarat-based solar panel manufacturing Solex has announced the appointment of Amit Thussu as the Head of Marketing. Before he joined Solex, Amit held the role of Key Account Sales at Solar Labs. The marketing professional has also worked with China’s Suzhou Empire New Energy Ltd. He was Head Sales and Marketing India – Solar inverter […] Read more
India’s Solar O&M Market: A tale of increased domination of new evolving technologies Updated On Tue, May 30th, 2023 by Saurenergy If you track the Indian solar sector or are a regular SaurEnergy reader, you might remember the increasing frequency of news reports on the topic of robotic cleaning of solar panels. Be it Ecoppia, Airtouch (incidentally, both are Israeli firms), or the domestic Skilancer Solar and many more, robotic cleaning has created a disruption in […] Read more
5 Solar Energy Myths That Need To Be Buried For Good Updated On Mon, May 29th, 2023 by Saurenergy Despite the many benefits that solar energy offers, it continues to be shrouded in myth. However, in the recent past, particularly the last five years, solar has overcome challenges, and many myths, like few heralded energy sources before it. Saur Energy deflates the most common myths around solar. We hope these have not kept you […] Read more
As Solar Spreads Out, Marketing Makes an Entrance Updated On Tue, Nov 29th, 2022 by Saurenergy Just over 30 months ago, SaurEnergy did a feature on rooftop solar, “Residential Solar. Market Yes, But Marketing?” That story, in our April 2020 issue talked about the potential in the rooftop solar category, albeit, residential. But there was almost complete lack of formal marketing tactics from firms to attract customers. The few firms with […] Read more
Innovations Spotted at REI 2022 Updated On Tue, Oct 11th, 2022 by Saurenergy The Renewable Energy India Expo 2022 was used as a fruitful platform by the exhibitors to showcase their innovative products and services while also talking about other interesting innovations in the pipeline. Saur Energy International provides you an insight into some such products designed to make customers’ life easier and cater to their solar needs… […] Read more