Nilesh Malani Joins Waaree Group As Chief Marketing Officer

Nilesh Malani Joins Waaree Group As Chief Marketing Officer

Indian renewable energy company Waaree Group has appointed Nilesh Malani as its new Chief Marketing Officer (CMO). Before joining the Waaree Group, Malani was the Chief Marketing Officer (CMO) at Polycab. 

Malani also discussed his recent inclusion with the Indian green energy firm and expressed enthusiasm about his new journey. “I am happy and excited to share that I am starting a new position as Chief Marketing Officer at Waaree Group of Companies, one of the leading Solar Module Manufacturers Globally, and transitioning into a Global Renewable Energy organization,” Malani said on his social media handle. 

Malani has around 27 years of experience in the industry. Before joining Waaree, he worked with JSW Steel as its Head of Marketing and Head of Retail Marketing and Channel Sales. He has also worked with Castrol India Limited and  Asian Paints.

The new CMO of Waaree Group had studied business strategy from Cornell University (New York) and MBA in Marketing from NMIMS, Mumbai. Besides these institutions, he has also studied at Mumbai University and at Sasira Institute of Management Studies and Research. 

Waaree Group in India has slowly expanded its presence with wider products and services in the renewable sector. The group has three different verticals to cater to the diverse needs of the Indian solar sector. The group has a solar module manufacturing company, another EPC company to develop solar projects in the country and another one to take care of the energy storage projects. The firm has already expanded its overseas market with its latest plan to start solar module manufacturing plant in the United States (US) in order to get the benefits of the Inflation Reduction Act (IRA).

Waaree’s EPC arm, Waaree Renewable Technologies, also expects that in the financial year 2023-24, it could execute projects of around 900-950 MW. While the majority of its projects are from private players, the firm now anticipates that it could see a rise of orders from the PSUs, too with the latest thrust on solar energy in the country.