PURE Enters ESS Market With The Launch Of PuREPower

By Saur News Bureau/ Updated On Tue, Mar 25th, 2025

PURE, an electric mobility and clean energy company, has introduced PuREPower, an energy storage product line catering to homes, businesses, and the grid. The product range includes PuREPower Home, PuREPower Commercial, and the upcoming PuREPower Grid, aimed at addressing India’s growing energy storage needs.

PuREPower Grid, set for release in 2026, is designed to support India’s energy transition. It will help stabilize the grid, manage peak loads, and integrate renewable energy. Offered in container-based units with capacities up to 4 MWh, it serves utilities, industrial users, micro-grids, and renewable energy installations. The system facilitates frequency regulation, reduces transmission losses, and aligns with India’s decarbonization goals.

Over the next 18 months, PURE plans to build 300+ distribution points across India, offering technical and commercial support. PuREPower Home starts at ₹74,999 (ex-factory) and is tailored for modern homes. It integrates seamlessly with rooftop solar, powers appliances like air conditioners and lifts, and offers uninterrupted 24/7 energy in 3KVA, 5KVA, and 15KVA variants. It features app-enabled monitoring, modern aesthetics, and a maintenance-free life cycle of over 10 years.

PuREPower Commercial, available in 25 KVA to 100 KVA capacities, supports sustainable operations in offices, healthcare, telecom, and retail. It reduces reliance on diesel generators, balances peak loads, and supports critical systems, including EV charging infrastructure and centralized air conditioning. Its modular design allows businesses to scale energy solutions as needed.

PURE’s co-founders, Nishanth Dongari and Rohit Vadera, highlighted PuREPower’s role in promoting renewable energy adoption and energy storage integration. They emphasized its potential to advance India’s decarbonization goals by offering reliable and scalable energy storage solutions across sectors.